We help you build your employer branding strategy.

Strengthen your employer brand from the inside out. Our 4-week process aligns your EVP with both internal and external communications, creating a consistent and compelling brand experience that attracts and retains top talent.

Service Deliverables

Employer Branding Strategy

This Document includes:

  1. Employer Brand Audit & Landscape Analysis

  2. Target Audience Personas
  3. Employer Value Proposition (EVP)
  4.  Brand Storytelling & Content Strategy
  5. Measurement, KPIs, And Goals

Employer Branding Annual Plan

This Document includes:

  1. Key initiatives
  2. Communication Activities
  3. Action Plan
  4. Budgeting

Our Service Process

A comprehensive approach to transforming your Employer Branding

4 Weeks

Audit

Conduct a comprehensive employer brand audit to assess the alignment of your EVP with your target audience’s needs and competitor offerings.

Strategy Development

Develop an employer branding strategy that consistently reflects the EVP across all internal and external communication channels.

Assets Development

Develop a toolkit of key employer branding assets, including impactful visuals, concise key messages, and compelling creative copywriting, aligned with the EVP

Measurement

Establish key metrics and tracking mechanisms to measure the effectiveness of employer branding initiatives in achieving defined goals.

More than 20 years of impact.

28

%

decrease in turnover we’ve achieved by building employer brand to attract and retain employees aligned with culture and employee experience.

50

%

reduction in cost per hire. Our clients saw this result after we helped them build a holistic employer brand.

3

X

higher likelihood of making a quality hire. We helped our clients achieve this by strengthening their employer brand

Our team’s portfolio spans a wide range of verticals and organizations of varying sizes across the MENA region.

We have partnered with multinational companies in Egypt, UAE, KSA, and Yemen to deliver strategic projects that transform workplace cultures.

Our work creates a ripple effect of impact, empowering clients and their employees, fostering growth, and advancing careers.

Learn More About Employer Branding Strategy

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Treat Your Employees Like Customers: The 7Es Framework To Build An Effective Employer Positioning Strategy

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Ready to build a winning employer branding strategy?

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