Measurement • employer branding
EVP Reality Audit
A double-lens audit: market perception vs employee truth.
Overview
What it is
We identify the truth gap between what you communicate externally and what employees experience internally—then provide a prioritized plan to close it.
Outcomes this typically moves
AttractionRetentionAdvocacy
Outcome selection depends on your context and objectives. We’ll tailor the deployment.
Key features
Perception vs reality gap analysis
Designed for adoption, measurement, and governance.
Employee signal sampling
Designed for adoption, measurement, and governance.
Messaging proof point assessment
Designed for adoption, measurement, and governance.
Prioritized closure plan
Designed for adoption, measurement, and governance.
Implementation
How it works
A practical sequence designed for adoption and measurable movement.
Step 1
Review external employer brand signals.
Step 2
Capture internal employee experience signals.
Step 3
Map the gap by segment and touchpoint.
Step 4
Deliver closure roadmap.
Deliverables
What you get
Concrete outputs you can operate—not just a report.
Truth gap report
Designed to integrate with your People & Culture operating rhythm.
EVP risks and opportunities map
Designed to integrate with your People & Culture operating rhythm.
Closure roadmap + quick wins
Designed to integrate with your People & Culture operating rhythm.
Pricing
Flexible packages, enterprise-ready
Pricing varies by cohort size, scope, localization, and governance requirements. Choose a package baseline—then tailor.
Baseline
Quote-based
Teams needing clarity on EVP truth gap
Audit + roadmap
Deep Dive
Quote-based
Multi-site or high-scale employers
Expanded sampling + segmentation
Enterprise
Quote-based
Nationwide or multi-region brands
Benchmarking + governance
FAQ
Common questions
Will this include competitor benchmarking?+
It can, depending on scope and market priorities.
Do you help craft the new EVP?+
Yes—pair it with EVP Strategy Sprint.
Related
Products often paired with this
Measurement
IC Quality Index
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Measurement
Employee Journey Assessment Tool
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Measurement
Satisfaction Pulse Suite
Measure what drives engagement—not just satisfaction.
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Culture Diagnostic
Persona Quest (OCAI)
A culture diagnostic disguised as a game—low resistance, high truth.
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